FREE Professional Dev Workshops: Telling your story through Budgeting, Strategic Planning, Branding Presented by Miami Light Project
Branding does not need to be a capitalist enterprise. It's a form of representation that allows you to interact with your audiences, focus on your process, foster community, and deepen the impact of your work. How can we devise a visual identity for marketing communications that embody our values ? How can we design a digital presence that is both complete and concise? In this class we'll ask ourselves hard questions about what impressions we want to make, to whom, and toward what purposes. We'll craft logos, fonts, color palettes, tag lines, elevator pitches, and more.